ILU

ILU's online store had fallen behind the times, both technically and visually. The goal was a thorough renewal of the store, giving customers a smoother shopping experience and the company a more flexible foundation for further growth.

Opus built a new online store with the Magento e-commerce platform at its core and a fast, modern Next.js frontend. This approach separates the store's backend from the part customers see. The result is faster page loads, easier browsing and the freedom to develop the shopping experience without the limits of the platform.

We also built an Opus content management solution that lets the ILU team manage campaigns, banners and content pages themselves, without help from a developer. The store is integrated with the company's business system, so product information and stock levels are always up to date.

Alongside the technology, we renewed the design as well. A new visual language suited to beauty and cosmetics products, a clearer product catalogue and a mobile-friendly customer journey help customers find the right product faster.

The result is a fast, modern and user-friendly beauty store that the ILU team can keep developing themselves every day, and that is ready to grow together with the company.