E-commerce consulting that helps you make the right decisions

We advise before the project and throughout it: which platform and modules to choose, which payment and delivery methods to add, how to structure product data and how to integrate the store with your PIM, warehouse and POS systems.

Accessibility, SEO, AI search, data security and campaign peak load are planned in from the start, so they don’t have to be fixed expensively later.

Let’s discuss your project

  • 15+
    years of software development experience
  • 25+
    employees
  • 120+
    completed projects
  • ISO 27001
    certified information security

Why consulting?

The right decisions before development

The choice of platform, modules and integrations decides much of the store’s development and maintenance cost. In a finished store these decisions are far more expensive to change than on paper.

An adviser throughout the project

New questions come up during development: payment methods, markets and campaigns are added. We are at your side throughout the project, not just at the start.

Advice that fits your business

We work with several e-commerce platforms, so we recommend the solution that fits your product range, markets and budget.

Before the project

Before development starts, we lay the store’s foundations: what it runs on, what it can do and what it talks to.

Choosing the platform
We compare platforms against your product range, markets, integrations and budget.
Modules and extensions
What to take as a ready module, what to build yourself and what you don’t need at all.
Payment methods
Bank links, card payments, instalments and the choice of payment provider for your customers.
Delivery and carrier integrations
Parcel lockers, couriers and shipping prices that are calculated correctly in the cart.
Data structure
Categories, attributes, variants and translations, so products are easy to manage, filter and find.
Integrations
PIM, warehouse, POS systems and ERP: which data moves where and how often.

During the project

During development we make sure the store meets the requirements and holds up even when traffic is at its highest.

Accessibility (WCAG)
A store everyone can use, assistive technology included, in line with WCAG and the EAA.
SEO
Clean URLs, structured data and redirects, so search rankings aren’t lost.
Data security
Protecting customers’ personal data and payments, access rights and security updates.
Peak load during campaigns
Load tests, caching and hosting that scales, so the store works on the biggest sales day too.
Decisions along the way
When a new need comes up, we help weigh whether and how to do it now.
Testing and launch
Testing the customer journey, payments and integrations, and a launch plan.

Platforms we help you choose from

Magento is one of the world's leading e-commerce platforms. It scales with your sales and suits stores with large product ranges.

Adobe Commerce is the commercial edition of Magento, with B2B features and cloud hosting. It suits large stores in several markets.

MedusaJS is an open-source headless e-commerce platform built on Node.js that can be shaped exactly around your business logic.

WooCommerce is the online store solution for WordPress. It suits small and medium-sized stores where content and sales go hand in hand.

E-commerce integrations

Content management (CMS)

We connect the store to a content management system, so marketing can manage campaigns, banners and pages without a developer.

Akeneo

Akeneo PIM handles product information only. We set it up by product family and connect it to the ERP and the online store.

AI search

AI-based product search understands the shopper's question, not just keywords, and finds the right product without its exact name.

Warehouse management system

We connect the online store to the warehouse management system, so stock levels, picking and delivery move between the systems automatically.

A store that AI can find and use

Some shoppers now start their journey with an AI assistant rather than a search engine. We help prepare your store so that AI search finds your products with the right price and stock, and AI agents can work with your store. Not every store needs everything at once: together we work out where to start.

Findable in AI search

AI assistants build their answers from information on the web. Correct product information, a fast store and clear content help your products into their recommendations.

Readable by machines

Structured data, product feeds and llms.txt give AI systems your products’ prices, availability and attributes in an unambiguous form.

Usable by AI agents

An MCP server and WebMCP let an AI agent search your store, add to the cart and check order status in an agreed and secure way.

AI readiness audit
We look at how AI assistants see your store today and what to fix first.
Structured data
schema.org markup (JSON-LD) for products, prices, availability and reviews that machines read unambiguously.
Product feeds and llms.txt
Up-to-date product feeds and an llms.txt file, so AI systems get correct, current information from your store.
MCP server
A Model Context Protocol server through which AI assistants can search products and check stock or order status straight from your data.
WebMCP
An emerging web standard that lets an AI agent in the browser use the store’s search and cart without scraping the page.
Agent purchases and payments
Purchase and payment protocols for AI agents (e.g. ACP, AP2): when and how to support them in your store.

Auditing an existing store

If the store is already running, we start with an audit. We review speed, the customer journey, accessibility, SEO, security and integrations, and give you a written overview of what is in order, what needs fixing and what is critical.

The audit gives you a prioritised list of work, so you know where to put the money first.

Accessibility

Frequently asked questions

  • Can consulting be ordered on its own?

    Yes. Consulting can be ordered on its own, for example to choose a platform or audit an existing store, or as part of a development project.

  • Do we have to order development from you after consulting?

    No. Consulting gives you a written recommendation that can also be used with another developer.

  • Do you help choose payment and delivery providers too?

    Yes. We compare providers by your markets, customers and order volumes, and plan the integrations.

  • Does the store have to meet accessibility requirements?

    Yes. Since 2025 the European Accessibility Act (EAA) also applies to e-commerce. In a new store we build the requirements in from the start; in an existing one we begin with an audit.

  • Does our store need to be visible in AI search?

    If your customers ask AI assistants about products, yes. The basis is the same as for SEO: correct product information, structured data and a fast store. Product feeds and llms.txt help on top of that.

  • What are MCP and WebMCP, and do we need them?

    MCP (Model Context Protocol) is an open standard that lets an AI assistant query your system and carry out actions. WebMCP brings the same idea to the web page: an AI agent in the browser uses the store’s functions in a formally described way. Both are still evolving, so we recommend them when your customers or partners have a real need.

  • How do we prepare for campaign peak load?

    Load tests before the campaign, caching and hosting that scales with the load. Bigger changes to the store are best held back until the campaign is over.

  • How much does consulting cost?

    The price depends on the scope of the questions and the complexity of the store. We give an exact estimate after a short kick-off meeting.

Get in touch

We have your back when it comes to web development, giving you the freedom to focus on building and growing your company.

Tanel Särgava

Tanel Särgava

E-commerce Sector Manager